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Mythical
Consultancy Plan

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1.

How it works

I’ll tackle your marketing challenges hands-on, working closely with you to achieve your goals. This means I’ll be actively developing and executing strategies, conducting research, and creating marketing materials, allowing you to focus on developing your game.

2.

What to expect?

You get a dedicated marketing expert and an extension of your team. I’ll take the lead on your marketing, developing and executing a tailored strategy to achieve your specific goals. The exact service will depend on your unique needs and the scope of your project.

3.

Who is this for?

Perfect for developers who need a dedicated and experienced marketing expert to act as an extension of their team and take the lead on their marketing. It’s ideal for those who want to free up more time to focus on game development.

Get in touch or Email info@indiegamejoe.com s




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    Want to learn more?

    Frequently Asked Questions Line

    How can your consultancy help me succeed?
    You get more than just a marketing expert; you gain peace of mind and the benefit of my 10+ years of experience in the gaming industry. I'll handle your marketing challenges directly and serve as an extension of your team, allowing you to focus entirely on developing your game. This means I'll be developing and executing strategies, conducting research, creating marketing materials, and aiming to give your game the attention it deserves. But it's not just about doing the work for you; it's about helping you learn and grow. I'll keep you informed and involved every step of the way, sharing my insights and knowledge so you can become a more confident and capable marketer. Consider it an investment in your game's success and your own marketing skills.
    What if I only need you to handle specific marketing tasks?
    I'm very flexible and happy to tailor my services to your specific needs. If you don't require the full consultancy package, we can discuss a custom approach. For example, perhaps you need help with community engagement and are looking for a temporary community manager, or maybe you want me to focus solely on your social media platforms by creating and posting engaging content. Whatever your needs, I'm happy to discuss them and create a plan that works best for you.
    What's the difference between the Coaching Plans and the Mythical Consultancy?
    The main difference lies in the level of hands-on involvement. The Epic and Legendary coaching plans are designed to teach and enable you to become your own marketing expert. I'll share my knowledge, guide you, and help you develop the skills to confidently market your game. The Mythical Consultancy, on the other hand, is a done-for-you service. I'll become an extension of your team, taking the lead on specific marketing tasks and executing them with your input and guidance.
    Have you successfully launched any games?
    I've led the design and marketing of my own games, including DON'T SCREAM, which sold over 100,000 units on Steam in less than two weeks, and Paranormal Tales, which achieved 70,000 wishlists within a week. As an integral part of Digital Cybercherries, the indie team behind the viral action figure shooter, Hypercharge: Unboxed (and other successful games), I'm heavily involved in the creative process. This includes ensuring our games are designed with marketability in mind-from core mechanics to overall appeal. This means considering what will grab attention, turn heads, and ultimately give the game the edge it needs to stand out in a crowded market. I also played a key role in Hypercharge's viral resurgence two years post-launch, pushing it to #2 on Steam's top-seller list. Furthermore, I led the Xbox marketing campaign for its release, which had a significant impact on pushing it to over 100,000 units sold in less than a month.
    Is this a done-for-you service?
    Absolutely! I step in and handle your marketing tasks. You can think of me as an extension of your team, doing the work while keeping you informed and involved. This frees you up to focus on what you do best: developing your game.
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    Don't take my word for it. Take theirs

    "Joe has exceptional work ethic, professionalism, and outstanding expertise in online marketing for video games. In the nearly 10 years we've worked together, he's consistently gone beyond traditional marketing while being highly efficient with budget spending. He's a pleasure to work with."

    Ulrich Gollick

    Digital Cybercherries

    "Joe is truly exceptional! We've spent countless hours consulting with him, and he's a pleasure to work with. His expertise and insights in marketing greatly influenced the successful launch strategy for our game, Zoochosis."

    Solvita Zacha

    Clapperheads

    "Joe is an absolute master level marketer. He was my go-to reference for how things should be done. He has a bold, confident friendliness that gets the job done. When showcasing a game, he adjusts the tone and approach exactly to what it needs. Highly recommend!"

    Jordy Lakiere

    Jordy Lakiere

    "Joe knows a whole heap of stuff about marketing strategy and tactics for PC and console video games, and you would be well advised to consider listening to him!'"

    Simon Carless

    GameDiscoverCo

    "Joe is an incredibly talented video game marketer. His experience growing multiple games is astonishing. He understands how to leverage social media and has a rare gift for spotting trends. He's also amazing to work with - patient and thoughtful. We're grateful to have him as an advisor!"

    Angela Yeh

    Wolfpack Games

    "Joe is a natural marketer, he is inventive, creative and has an innate ability to know what content to use where, to communicate marketing messages. There is no way he would a say this about himself, he's far too modest, but he's knows how to create that all-important 'cut through' that can make a huge difference."

    Stephen Hey

    Radical Forge

    "I have never seen anyone use Twitter as effectively as Joe, it is amazing to see what he can do across so many different marketing channels."

    Chris Zukowski

    HowToMarketAGame.com

    "Joe is an exceptionally talented creative marketing consultant. We recently worked with him on our latest video game title HyperBrawl Tournament; here Joe brought alternative ideas, tactics and approaches to self-publishing our game and gaining visibility. I can't recommend him highly enough, his talent and energy would be a valuable asset to any aspiring video games company. "

    Jonathan Holmes

    Milky Tea Studios

    "I had the pleasure to work with Joe as CEO of Monochrome, Inc. and i've met very few individuals with the same passion and knack to really connect with a community. He was crucial in developing communication between our team and our clients. He would make a large and meaningful impact on any team lucky enough to have him."

    Brian Comer

    Monochrome Games

    "Joe has been a phenomenal inspiration and mentor for me, in the 3+ years he has been providing me with consulting on marketing and social media strategies we have seen a dramatic increase in engagement and results. Would highly recommend working with him as he has a lot of experience in his field and would gladly work with him again."

    Simran Whitman

    Tri-Heart Interactive

    "Joe's consultations on overall our marketing strategy were awesome, and his advice on marketing Twitter was very helpful. The only thing we are sad about is that Joe was not available for hire!"

    Bruno Cesteiro

    Camel 101

    "Joe's Twitter advice was incredible! It worked perfectly on the first try, and has completely transformed the way I tweet about my game."

    Kelechi Apakama

    Kelechi Apakama

    "I worked with Joe on the release of my first game and not only did he provide some great advice and guidance on both the small details and overall approach to marketing, he was also hugely encouraging and supportive and helped me to relax a bit with my own expectations. And needless to say, he was an absolute pleasure to work with. "

    Nick McKenzie

    World Away Games