Logo
Email info@indiegamejoe.com
LIGHT DARK

Success Stories

NAMMO

Project Details

Client:

Guild Studio

Project Type:

Legendary Consultancy

Services Provided:

Content & Social Strategy, Steam Page Optimization, Post-Announcement Roadmap, Community-Driven Content Planning

The Brief

The developers of NAMMO reached out after their announcement trailer debuted on IGN with huge fanfare, following their strong showing at Tokyo Game Show (TGS). Despite this success, their social presence was minimal, and they lacked a clear plan for moving forward, due to being worried about what to show next after such a positive reveal. My guidance focused on building their confidence in their message, helping them realize the issue was not the game (which people loved), but the lack of a structured path to continue showing it.

I helped them break down their initial success and translate those core hooks into a proactive, bitesize content strategy. This included guidance on detailed Steam page optimization and targeted press and influencer outreach for their follow-up campaign. This complete approach provided the small team with the clear, confident direction needed to secure long-term growth.

Star icon Star icon Star icon Star icon Star icon

Don't take my word for it. Take theirs

"Joe’s guidance helped our team understand how to boost early momentum and approach marketing effectively at an early stage. His insights on timing, communication, and clarity gave us a clear direction forward. It was both practical and motivating — exactly what we needed."

Hyunjin Yang

Guild Studio Co., Ltd.

Some of the Devs I’ve helped

Success Stories

Line Purple Left